Tailwind for Instagram is a social media scheduling tool that is used both on Instagram and Pinterest to schedule posts and discover new content. It has both free a version and an upgraded version.
The free version is free as the name suggests and allows you to plan for one to two weeks ahead, whereas the upgraded version requires you to pay for it and plan for months ahead.
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In this article, we are going to focus on Tailwind for Instagram, how it is used on Instagram, and the benefits realized from using it.
The first step is signing up / creating/ setting up a free tailwind account. To do this, go to the search icon and type tailwind, which asks you whether you want to sign up for Pinterest or sign up for Instagram. Select Sign up with Instagram and proceed to enter your email address and password.
Proceed to select whether you are a blogger or a part of a large organization and then select your mobile device and allow it to sink with your desktop version. Once you have signed up, log in to your already created account and start enjoying using Tailwind.
Tailwind offers many services and benefits, as we are going to discuss below. It has many different features that make it easy to use Instagram. It helps you drive traffic from Instagram to your website, blog, and landing page and also converts your followers to customers.
With Tailwind for Instagram, you can;
1. Add Drafts
They are two different ways to add drafts to the Tailwind.
I. Adding drafts posts by uploading images
You can add drafts by uploading images through three different ways:
- Create new posts: You click on the create new post tag and proceed to upload pictures from your computer.
- Find: Click on the open finder and navigate the images you want to upload and continue to drag and drop to your address.
- Choose stock photos: If you don’t know what you want to post, but you want to maintain your daily posting, click on the choose stock photos tab. You will be redirected to the Unsplash library that provides unlimited access to millions of different photos to choose from.
For all the uploaded images, Instagram automatically crops them if they are outside the aspect range.
II. Adding drafts with Tailwind’s browser extension
You can add drafts to Tailwind using a browser extension. To achieve this; Download the extension, and Tailwind will automatically recognize which browser you are using and suggest the appropriate extension.
Anytime you see an image you want to post, click on the image, and click the schedule button.
The extension makes it easy to schedule many images. Click the Tailwind button on the toolbar, and the photos on the page will be displayed for you to select. As you choose the images, they queue themselves, and when you are done with the selection, click on the Go schedule button, and a draft section will be created for every image you select.
2. Scheduling Posts
Tailwind allows you to schedule posts to be posted at a later time or date.
When you schedule with Tailwind, you have an option to use Autopost. The Autopost automatically shares your posts on Instagram at a scheduled time and allows to use additional features such as adding location, tags (when tagging someone, Tailwind offers suggestions for users to tag, and in case you don’t remember the full username type the first letters of the name and Tailwind will provide recommendations to username bearing the letters) and hashtags in the first comment of your post.
It also allows you to cross-post to Facebook and Pinterest, and this maximizes the reach and engagements of all the posts. To use this fantastic feature, you need to switch to an Instagram business account.
You also have an option for posts notifications that notifies you on your phone once it’s time to post, allowing you to publish your draft from your mobile device.
Must Read: Best Social Media Scheduling Tools
You can schedule posts to Tailwind using two approaches;
I. Click on the suggested time to post
Click on the suggested time to post, queue your post, and automatically schedule it to the next available time in the smart schedule. This schedules your posts to the best available time for your followers and others to see them and at a time when they are online.
II. Click on the Custom Time
If you have a special event coming up and you need to schedule a post for a specific day and time, click on the custom time and select the date and time you would like your post to be posted.
Once you have scheduled your posts, you can click on the Scheduled section on the dashboard to view all the posts you’ve scheduled.
3. Finding the Best Hashtags
Tailwind suggests the best hashtags to use for your posts. Hashtags help your content to reach more people, especially new people. Tailwind offers suggestions for hashtags when posting a new post. When posting, click on the caption part, and suggestions for hashtags to use will pop up. Once you add a hashtag, new ones are suggested.
You can also click on the shuffle button to get new suggestions.
You can add as many hashtags as possible though Instagram limits to thirty (30) hashtags.
4. Previewing your Instagram Feed
Tailwind allows you to preview your Instagram feeds and posts on the 9 Grid preview before posting. To preview, click on the 9 Grid Preview tag. It will enable you to see the first impression your new potential fans see when viewing your Instagram profile. It also allows you to arrange your posts in the most appealing way.
You are also able to see how your Instagram feed will look like once you publish the images.
If you are not comfortable with the way the post order looks like, go to the Calendar view, drag an image, and drop it somewhere else.
Start using Tailwind for Instagram
Free for up to 30 scheduled Instagram posts
SUMMARY
Tailwind is a perfect social media scheduling and marketing tool, and it helps you schedule different Instagram posts, develop a hashtag strategy, manage a schedule content for weeks, months and years, drive traffic and facilitate conversions.
Therefore, there’s a need for everyone operating a business to adopt it and those not operating businesses, too, to take control of how your Instagram profile looks.
These and many other benefits are what make Tailwind an excellent tool.
